Writing an eBook can be a daunting experience when you are just getting started with your online business, but it doesn't have to be this way if you know how to begin. This is still the fastest way to create a product and have something to sell on the Internet. Before you get started you'll want to think about choosing an appealing title, setting up your outline, and putting up a blog to start collecting the names and email addresses of your prospects.
You may have heard the saying that a rose is still a rose, but by any other name it wouldn't smell as sweet. This is true for the title of your eBook as well. You want something that is catchy and easy to remember, but also one that has a good keyword phrase in it as well. Do some research using the free keyword tool available from Google, ask friends and business prospects what they think, and go over to Amazon to search for books on your topic. All of these techniques are excellent for choosing a title that will make people want to buy and read what you've written on your topic.
An outline is crucial to the eBook writing process. I learned this the hard way when I tried to just start writing in front of my blank computer screen the first time. Once I learned how to set up an outline with my key points and subtitles, it was simply a matter of filling in the blanks to get it written in less than two weeks. You can do the same exact thing.
I also recommend setting up a WordPress blog to start letting people know about you and your topic long before your eBook is finished and ready to sell. This will give you the exposure you need in the marketplace and allow you to start building a list of people who will be likely to buy when the time is right. Blogging also gives you a platform through which you are able to interact with your audience and to find out their questions and primary concerns on your topic. You may even end up adding to your writing when you find out what your prospects want and need from you in this way.
You can see that there is more to writing and marketing your eBook than you may have originally thought, but it will be well worth it in the end.
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